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Sport Celebrities at SPORTELAsia 2016

11 March 2016

SPORTEL is delighted to welcome three great sport Champions during its Asian Convention to be held from 15-17 March 2016:

- Christian Karembeu, World Football Champion, LigaBBVA Ambassador

- Fernando Sanz, Former Football Player, East Office Manager, Head of International Projects and first LaLiga Global Ambassador

- Shen Yanfei, Table Tennis Player Champion of Europe, Representant of LaLiga Champions of Spain.

SPORTELAsia 2016: The Event of Opportunities

17 March 2016

As announced today by SPORTEL CEO Mr. Laurent Puons this edition of SPORTELAsia was a massive success. This year a total of 736 registered attendees, representing 371 companies of 47 countries have come together to do business in and with Asia.

"The result is overwhelming although expected. We within the SPORTEL organisation had high expectations for this convention, due to the developments in Asia since 2015. At SPORTELMonaco in 2015 we already noticed an increase in Asian participation, but also the increase of business opportunities for the industry. We understood the community's wishes and have acted accordingly to cater these and to ensure that the industry will find what the business opportunities. We are honoured by the positive feedback and are thankful for the trust and loyalty of the SPORTEL community".

Speaking in percentages SPORTELAsia 2016 had a 22% increase in new companies compared to the last Asian convention. Further we point out that about 40% of the attendees were "c-level" decision makers that came to do business! Mr. Laurent Puons further states, "The industry is changing and so has SPORTEL. It is not a sole rights market anymore, it is evolving to an all-round sports marketing and media convention that provides a wide variety of business opportunities and connections for the industry".

SPORTEL thanks the collaborators TVSM, SVG and SPORT SINGAPORE for their input and support organising relevant conferences. A very big "Thank You" to the sponsors LALIGA whom powered the SPORTELApp, the delegate's lounge sponsor ARQIVA and ONE Championship whom sponsored the business lounge and the Networking Breakfast and finally the FEI for their kind support of the Meet'n Greet party! Their trust in SPORTEL and desire to communicate their brands alongside SPORTEL is a great honour.

Please make sure to follow latest developments on SPORTELMonaco 2016 which will have many new surprises for you! We look forward to welcoming you soon at SPORTELMonaco 2016 from October 24 to 27, 2016!

Marketing trend and developments

21 January 2016

Excerpt of an interview with David Jones, Marketing & Sales agent of SPORTEL, on market trends and developments of the Asian sports marketing and media market.

- What is the latest trend in sports marketing in Asia?

DJ: Above all others, I would say everything around European Soccer Leagues.
Many of the super leagues, such as the Premier League, Bundesliga and the Spanish LaLiga have invested quite a lot to develop the Asian market for their products. Needless to say that soccer is hugely popular in Asia, so are the European leagues a very sought after property for the Asian media.
The organization of special events, matches and the integration of the sport by Asian broadcasters shall spike merchandise sales and sponsorship deals with new and local brands.

- What is the top emergent sport in Asia?

DJ: Again, European Soccer. This sport has a massive following globally and of course also in Asia. With more media packages available, but also special events and matches organized by the European super leagues, soccer is the number one growing sport in Asia for me.

- What are current developments of the Asian sports media market?

DJ: Since China has opened up their media politics, we see a clear rise of Asian based entities registering for SPORTEL convention.
Obviously SPORTEL is the one B2B business platform where the Asian marketing and media industry find the sports properties they need to build their necessary platforms. Latest statistics show that currently 37% of the registered entities are Asian based, ready to meet with the registered European and American elite of the industry.

SPORTELAsia 2016 - A new venture

4 August 2015

SPORTELAsia 2016 will be held in SINGAPORE!

General Manager Amparo Di Fede states: "Other than being the industry's choice, Singapore has proven to be a natural fit with its growing involvement in international sports events held in the new Sports Hub. As the developing business opportunities with sports media businesses, sponsors and promoters is increasing the regional demand of sporting experiences, Singapore is a true sports partner!"

SPORTEL invites you to "meet the elite" in the Asian melting pot SINGAPORE!

From March 15 to 17, 2016 we welcome international sports marketing and media leaders to the next edition of SPORTELAsia, set amidst 15 acres of lush greenery the Luxury 5-star Shangri-La Hotel, Singapore - a place like no other.

The objective of SPORTELAsia 2016 is to inspire and offer you a platform to interact, overcome oceans for cross continental business opportunities and to determine the future of sports media in Asia!

The SPORTELAsia 2016 official website will be launched soon and we look forward to welcoming you to Singapore from March 15 to 17, 2016.

For further information please contact us at


SPORTELAsia Company Shortlist

7 January 2016

Get the latest update on registrations!

SPORTEL released the list of currently confirmed companies.

Check out the shortlist

Please note the following important deadlines and key dates:

Networking Tool and Participant List online

On Wednesday 10th February 2016, the online Networking Tool will be available for you to connect with others and set up meetings.

Official Guide Listing

To be listed in the official Guide, please register before Monday 15th February 2016. After this date, company listings will be included in the Supplement Guide.

About Sportel

SPORTEL is the most influential business convention for the global sports media industry. Top level executives representing broadcasters, networks, international sports federations, sports and marketing agencies, production companies, content distributors, right owners, satellite providers, technology and new media providers meet twice a year at SPORTEL. Know more

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